Consulting

Helping transform businesses using content-driven and customer experience focused strategies.

Consulting Picture

Who We Can Help

Brands
Let’s sit down with your team and create your content marketing or customer experience strategy. We can help you develop the right roadmap to roll out a world-class content-driven strategy. If your desire is to operate more like a media company – we can help you deliver a plan to get there.

Publishers
The world of media companies has changed dramatically with the coming of the digital age, and we want to help you and your team make the transition. We help you and your company with native advertising and content marketing strategies that will differentiate your brand, and drive bottom-line results.

Agencies
Are you looking to develop strategic content marketing and customer experience services for your clients? We can help you with the right methodologies, the right approach, the right pricing and creating the best service offering for a fully rounded set of client-focused strategies.

 

How We Can Help

Clarity on Successful Content Marketing
Almost 60% of marketers have no clarity on what content marketing success looks like. We work with you to help define what measurable success looks like for you. 

Marketing In the Digital Age 
Content-driven experiences should be at the core of a business in digital transformation. We will help you discover the investments in people and technology your company needs to deliver better digital customer experiences.

Strategic Consulting and Planning
Developing an owned media content strategy simply makes good business sense – even if it is to simply get costs aligned with content creation. But there are other benefits as well:

  • Reduce costs for other marketing activities (media spend, re-marketing)
  • Decrease customer churn rates, customer-service costs
  • Develop better campaign-oriented metrics (more leads, higher quality opportunities)
  • Understand differences in regional and global customer needs
  • Broader awareness for new brands, products, and approaches
  • Optimization for new privacy and data acquisition concerns
Educating

We're Focused On Education

As part of CMI, our whole goal has been education and training of how content can be used strategically in business.

Consulting Picture

We're Practitioners

We’ve been developing content marketing approaches for businesses for more than a decade.

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We're Independent

We’re not interested in building your website, or being your ad agency. We’re here to teach you, not sell you.

LOOKING FOR WORLD-CLASS THINKING ON CONTENT & CUSTOMER EXPERIENCE?