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If_you_ask_get_ready_for_the_response_Robert_Rose_contentadvisory.net

If you ask, get ready for the response

How are you? In English-speaking countries, we ask this question as part of our universal greeting. “Hi, how are you?” ...
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When_Nothing_Isn’t_a_Crisis_Robert_Rose_contentadvisory.net

When Nothing Isn’t a Crisis

There are moments in life when a crisis disrupts the patterns of how we spend our time. It might be ...
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falling euro coins

Tales of trust from Berlin

It’s a common question on the Americans in Berlin Facebook group: Karen wants to get $3500 from her US account ...
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tear-down-the-wall-of-noise_robert_rose_contentadvisory.net

Tear Down the Wall of Noise

What is our responsibility to create content? With so many of us at home, there’s never been such a large, ...
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say_when_robert_rose_contentadvisory.net

Say When

When is this going to be over?  When will things get better?  When can we start marketing again? Tell stories? ...
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Multiple_Tones_Strike_Beautiful_Chords_Robert_Rose_contentadvisory.net

Multiple Tones Strike Beautiful Chords

It wasn’t what you said. It was how you said it. After 26 years of marriage, my wife, Elizabeth, and ...
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The_Critical_Role_of_Content_in_a_Crisis_Robert_Rose_contentadvisory.net

The Critical Role of Content in a Crisis

Sometimes there seems to be an uninterrupted supply chain filled with crisis after crisis. You likely have an array of ...
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What To Say When There's Nothing To Say

What To Say When There’s Nothing To Say

Hello to all of you!  We hope you are all safe, well, and getting through what is an extraordinarily disruptive ...
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Escape_the_Spiral_of_Silence_Robert_Rose_contentadvisory.net

Escape the Spiral of Silence

Do you have an opinion? Every content creator with an opinion has one thing in common: Fear. I know I ...
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Create_the_Stories_that_Shape_the_Future_Robert_Rose_contentadvisory.net

Create the Stories that Shape the Future

From intern to manager intern to C-suite, everyone wants to predict the future. The more accurately we can predict, the ...
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The_Crucial_Difference_Between_Story_and_Narrative_Robert_Rose_Contentadvisory.net

The Crucial Difference Between Story and Narrative

Storytellers. Writers. Marketers. We are all creatures of what “ought to be true.” In Tennessee Williams’ classic play A Streetcar ...
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How_to_Avoid_the_Trap_Between_Strategy_and_Planning_Robert_Rose_contentadvisory.net

How to Avoid the Trap Between Strategy and Planning

How much strategy is enough? I think we can all agree that a strategic plan is important. A good strategic ...
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