The Latest Ideas....
Tear Down the Wall of Noise
What is our responsibility to create content? With so many of us at home, there’s never been such a large, ...
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Multiple Tones Strike Beautiful Chords
It wasn’t what you said. It was how you said it. After 26 years of marriage, my wife, Elizabeth, and ...
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The Critical Role of Content in a Crisis
Sometimes there seems to be an uninterrupted supply chain filled with crisis after crisis. You likely have an array of ...
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What To Say When There’s Nothing To Say
Hello to all of you! We hope you are all safe, well, and getting through what is an extraordinarily disruptive ...
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Escape the Spiral of Silence
Do you have an opinion? Every content creator with an opinion has one thing in common: Fear. I know I ...
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Create the Stories that Shape the Future
From intern to manager intern to C-suite, everyone wants to predict the future. The more accurately we can predict, the ...
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The Crucial Difference Between Story and Narrative
Storytellers. Writers. Marketers. We are all creatures of what “ought to be true.” In Tennessee Williams’ classic play A Streetcar ...
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How to Avoid the Trap Between Strategy and Planning
How much strategy is enough? I think we can all agree that a strategic plan is important. A good strategic ...
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IKEA sets a new privacy standard for marketers
You've heard of the Amazon standard -- in fact, you're probably getting a little tired of it. It expresses the ...
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Plan for the Future, Live in Today
Are you overthinking things? One of the common challenges we have as team leaders these days is to make decisions ...
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Remembering the Muse of Big Ideas
Who shapes your ideas? In Greek Mythology, nine muses gave artists and philosophers inspiration for their creations. There were muses ...
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