- November 25, 2016
- Posted by: Robert Rose
- Category: Business Transformation, Content Marketing, Featured, The Content Advisory
Well our beta issue of The Content Advisory is an auspicious one. We’re starting with the crisis in content marketing. It seems you can’t open up your browser these days without seeing blog posts about the ineffectiveness, the over-use, the buzz-wordiness of content marketing. But what are we really talking about here?
Content Marketing at its core is about a company operating as a media company and building an asset of value – an audience.
And in this beta issue we explore this a bit.
There are many ways to get The Content Advisory:
Or explore below the embedded version….
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