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Get Unstuck With Generative AI In Marketing
Feeling stuck with generative AI? Here’s a way to get unstuck with Generative AI in Marketing. I’d like to ask you to think about two questions. First, did you see the new movie Ghostbusters: Frozen Empire? If you didn’t, just think about the last movie you saw (for me, it was the remake of Road House — ugh). Did you like it? I reference Ghostbusters only because it scored poorly among critics (44% on Rotten Tomatoes) vs. audiences (84%). Additionally, Ghostbusters scored well at the box office, hitting $45 million in revenue in its first weeks of release. But
Robert Rose
April 14, 2024
Employees As Influencers And Content Creators
Robert Rose
April 7, 2024
Unlocking Expertise With Fractional Talent – March 2024 Webinar
Robert Rose
April 7, 2024
Internal Agencies Kill Your Content Marketing
Robert Rose
March 24, 2024
AI For Marketing Is Not More Or Less
Robert Rose
March 17, 2024
Trust In Marketing Vs. Attention – Know What You Are Asking From Audiences
Robert Rose
March 3, 2024
Controlling Content Chaos with Content Orchestration – February 2024 Webinar
Cathy McKnight
March 1, 2024
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Our Latest Perpectives on AI
Our latest guidance on Generative AI, content strategy and content marketing.
You Should Pause On Technology (Even AI) Until You Answer This
Robert Rose
August 19, 2023
Why AI’s Jump To Conclusions Might Be Perfect For Your B2B Brand
Robert Rose
August 19, 2023
Don’t Waste AI and Human Potential – Push Them Both To Do Better
Robert Rose
June 20, 2023
AI Can’t Imagine Distinctive Content (But It Can Help You Create It)
Robert Rose
June 6, 2023
Everything you wanted to ask about Generative AI but were afraid to ask, and why it won’t take your job away.
Cathy McKnight
May 16, 2023
AI Content Tools Can’t Be Stupid or Smart, But Content Creators Can
Robert Rose
May 2, 2023