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Content Marketing
Cathy McKnight

Its Sink or Swim in the Deep End of the Tech Enablement Pool

We’ve been hearing the vendor buzz about empowering business users with the latest tech for years. But here’s a question for you: do they really want it? Or are we just pushing another shiny object on them, thinking it’s what they need?   So, business users, and by business users, I am talking to anyone who is not on, in, or reporting to a technology division in their organization and has ONLY technology-related responsibilities. And when I say ONLY, I mean you don’t have to submit expense reports, do any kind of reporting, analyse information and data, enter

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